Technology Marketing and Sales Manager - Western US and Canada
Caterpillar

Renton, Washington


Career Area:
Marketing
Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

As Sales and Marketing Technology Manager at Caterpillar, you will lead a team of sales, marketing and application field personnel who own the growth or revenue, adoption and use of our technology solutions focused on Western US and Canada. This is a field-based management role, designed for a leader willing to be a "pioneer" in a major growth area for Caterpillar. This assignment is key to drive the transformation at our customers, dealers and Cat, therefore complex and challenging, while requiring excellent teamwork, collaboration and partnership with our extended value chain.

What You Will Do:

  • Drive the implementation and execution of Technology Growth Plans with the dealers in the regions, covering the CI technology portfolio (Cat Grade, VisionLink, VisionLink Productivity, Cat Command, Detect). You will ensure these are prioritized to address the biggest opportunities to achieve our overall business objectives around Adoption, Revenue and usage growth.
  • Support dealer technology organization creation or expansion in line with the Construction Industries Technology Playbook
  • Ensure we are reaching our field team, dealers, customers with a simple and impactful value selling message, talking in customer terms and how technology helps address customer problems. You will leverage your team of technology Application experts to achieve this.
  • Achieve our annual go-to-market goals: Overall business execution, KPI management, creation and management of marketing initiatives and program across the technology portfolio.
  • Be the key technology sales/marketing leadership advocate for the region with our business partners.
  • Provide Voice of Customer and Voice of Dealer to support future new product introductions (NPI)by remaining current on customer/dealer market and competitive offering opportunities
  • Lead strategic recommendations and changes on the future go-to-market, sales execution model of technology products and product development focus
What You Have:
  • Demonstrated ability to prioritize customer needs and satisfaction, utilizing effective communication and relationship management techniques to develop tailored solutions and maintain strong customer focus
  • Leadership skills with strong commercial acumen and industry knowledge
  • Demonstrated ability in strategic thinking and of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.
  • Knowledge of effective influencing tactics and strategies; ability to impact decisions within and outside own organization.
Top Candidates Will Also Have:
  • Bachelor's degree
  • Extensive experience working in the commercial space with progressive responsibilities including Go To Market related responsibilities and ongoing partnerships with dealers/customers
  • Previous experience with marketing technology products
  • Prior supervisory experience
Additional Details:
  • Location: Peoria office, IL; Seattle office, WA
  • Travel requirement: 50% within assigned region
  • Domestic Relocation assistance is available for this position
  • Caterpillar operates in a hybrid work environment, requiring a minimum of 3 days per week of onsite, in office work
  • Sponsorship is not available for this position
Final details:

Please frequently check the email associated with your application, including the junk/spam folder, as this is the primary correspondence method. If you wish to know the status of your application - please use the candidate log-in on our career website as it will reflect any updates to your status. #LI #Careers

Summary Pay Range:
$142,080.00 - $213,000.00
Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Annual incentive bonus plan*

Medical, dental, and vision coverage

Paid time off plan (Vacation, Holiday, Volunteer, Etc.)

401k savings plan

Health savings account (HSA)

Flexible spending accounts (FSAs)

Disability benefits

Life Insurance

Parental leave

Healthy Lifestyle Programs

Employee Assistance Programs

Voluntary Benefits and Employee Discounts

Tuition Reimbursement

Career Development

*Subject to annual eligibility and incentive plan guidelines .
Relocation is available for this position.Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers.
Posting Dates:
November 12, 2024 - November 25, 2024
Any offer of employment is conditioned upon the successful completion of a drug screen.

EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.

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